April Platform Updates: What's New in OptSpot
Every month we ship improvements based on your feedback. Here’s what landed in OptSpot this April.
Dashboard Redesign
The main dashboard got a fresh look. Key metrics — active members, revenue, churn rate, and campaign performance — are now front and center with cleaner charts and faster load times. We also added a 30/60/90 day comparison view so you can spot trends at a glance.
Improved Campaign Builder
The campaign builder now supports drag-and-drop content blocks, making it faster to design emails and texts that look great. New templates for common campaigns (welcome series, win-back, upsell) are included out of the box.
SMS Delivery Reports
You asked, we delivered. SMS campaigns now include detailed delivery reporting:
- Delivered — message reached the customer’s phone
- Clicked — customer tapped a link in the message
- Bounced — number was invalid or unreachable
- Opted out — customer unsubscribed
This data appears in real time on the campaign detail page.
Bug Fixes
- Fixed an issue where the member export CSV occasionally included duplicate rows
- Resolved a timezone display bug on the scheduling calendar
- Corrected a rounding error in the revenue analytics chart
- Fixed broken pagination on the customer list when filtering by tag
Coming Soon
We’re working on a few exciting things for May, including automated review requests and multi-location campaign management. Stay tuned.
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